about us

Welcome to Minimalo store, where we believe that every child deserves to express their unique style! Based in the beautiful Queenstown, New Zealand, we specialize in handpicked vintage pieces and curated brands that embody the essence of sustainable fashion.

Our collection is thoughtfully selected to offer cool, trendy, and timeless styles that not only look great but are also kind to the planet. We are passionate about promoting sustainable fashion that allows your little ones to shine while making responsible choices for the environment.

Our founder brings over 15 years of experience in the fashion industry, encompassing buying, store management, and visual merchandising. This expertise fuels our commitment to quality and style, ensuring that every item in our store meets the highest standards.

Thank you for Joining us on this exciting journey as we celebrate childhood through fashion, blending nostalgia with contemporary trends that your kids will love. Discover the perfect pieces for your little ones and let their personalities shine!